Influence Of Smartphone Attributes On Student’s Buying Decision In Lagos State Tetiary Institutions
The study was carried out to evaluate the influence of smartphone attributes on student’s buying decision in Lagos State Tertiary Institutions. Research design adopted was purely descriptive, employing cross sectional survey method in data collection. Data for the study were generated through the us...
Main Authors: | , , |
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Format: | Article |
Language: | Indonesian |
Published: |
Universitas Merdeka Malang
2018-06-01
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Series: | Jurnal Manajemen Dan Kewirausahaan |
Subjects: | |
Online Access: | http://jurnal.unmer.ac.id/index.php/jmdk/article/view/1938 |