NeuroBioSense: A multidimensional dataset for neuromarketing analysis

In the context of neuromarketing, sales, and branding, the investigation of consumer decision-making processes presents complex and intriguing challenges. Consideration of the effects of multicultural influences and societal conditions from a global perspective enriches this multifaceted field. The...

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Bibliographic Details
Main Authors: Büşra Kocaçınar, Pelin İnan, Ela Nur Zamur, Buket Çalşimşek, Fatma Patlar Akbulut, Cagatay Catal
Format: Article
Language:English
Published: Elsevier 2024-04-01
Series:Data in Brief
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2352340924002063