THE VIGILANCE OF PESANTREN SMES’ ONLINE PRODUCTS IN INDONESIA DURING CORONAVIRUS PANDEMIC ERA
Attractiveness of products from pesantren SMEs to consumers, comprising identity expressiveness Islamic and product uniqueness. It intends to find out the effects of identity expressiveness and need for Islamic product uniqueness on preference on pesantren SMEs’ online products with in corona virus...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
iVolga Press
2023-06-01
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| Series: | Russian Journal of Agricultural and Socio-Economic Sciences |
| Subjects: | |
| Online Access: | http://rjoas.com/issue-2023-06/article_10.pdf |