Tourism Value Chain Management as a Tool for Effective Tourism Destination Development The Case of Pécs ECoC 2010
Pécs, a European Capital of Culture for 2010, and generating a series of cultural events,had a unique opportunity to place itself on the map of Europe and to re-align its development strategy.To follow the ECoC project year, a specific research exercise is planned by the writer with a TourismValue C...
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| Format: | Article |
| Language: | English |
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Danubius University
2011-06-01
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| Series: | Acta Universitatis Danubius: Oeconomica |
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| Online Access: | http://journals.univ-danubius.ro/index.php/oeconomica/article/view/999/830 |