Empirical Study on Customer Perception of E-Commerce: Mediating Effect of Electronic Payment Security

Empirical Study on Customer Perception of E-Commerce: Mediating Effect of Electronic Payment Security

This research aims to give empirical evidence in the mediating role of e-payment security on e-commerce's customer purchase intention. This study involved millennia's generation in Semarang, which used structural equation modelling to analyze the model. The analysis stages consist of evalu...

Полное описание

Библиографические подробности
Главные авторы: Muhammad Noor Ardiansah, Anis Chariri, Indira Januarti
Формат: Статья
Язык:English
Опубликовано: Universitas Negeri Semarang 2019-09-01
Серии:Jurnal Dinamika Akuntansi
Предметы:
e-commerce
e-payment security
perceived usefulness
perceived ease to use
purchase intention
tam
Online-ссылка:https://journal.unnes.ac.id/nju/index.php/jda/article/view/20147

Internet

https://journal.unnes.ac.id/nju/index.php/jda/article/view/20147

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