Customer churn prediction model: a case of the telecommunication market
The telecommunications market is well developed but is characterized by oversaturation and high levels of competition. Based on this, the urgent problem is to retain customers and predict the outflow of customer base by switching subscribers to the services of competitors. Data Science technologies...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Sciendo
2022-12-01
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Series: | ECONOMICS |
Subjects: | |
Online Access: | https://doi.org/10.2478/eoik-2022-0021 |