Analysing Online Reviews Consumers’ Experiences of Mobile Travel Applications with Sentiment Analysis and Topic Modelling: The Example of Booking and Expedia

Analysing Online Reviews Consumers’ Experiences of Mobile Travel Applications with Sentiment Analysis and Topic Modelling: The Example of Booking and Expedia

This study aims to analyse consumer experiences, purchase behaviours, and emotional responses through Booking and Expedia’s mobile applications. The 2000 user reviews collected from Google Play were subjected to a comprehensive sentiment analysis, text mining, and topic modelling process to identify...

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Bibliographic Details
Main Authors: Pınar Çelik Çaylak, Mehmet Kayakuş, Nisa Eksili, Fatma Yiğit Açikgöz, Artuğ Eren Coşkun, Mirona Ana Maria Ichimov, Georgiana Moiceanu
Format: Article
Language:English
Published: MDPI AG 2024-12-01
Series:Applied Sciences
Subjects:
customer experience
tourism
mobile app
sentiment analysis
topic modelling
Online Access:https://www.mdpi.com/2076-3417/14/24/11800

Internet

https://www.mdpi.com/2076-3417/14/24/11800

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