Product development: in-house innovation or international clone? A research on different performance of technology start-ups in Vietnam
New product development (NPD) is one critical stage deciding the nature and the success of a start-up company. This research aims to compare the effectiveness of two approaches: innovation and international clone in NPD of technological start-ups in Vietnam. The paper utilises bothexploratory case s...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
HDV INSER., JSC
2015-04-01
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Series: | Journal of International Economics and Management |
Subjects: | |
Online Access: | https://jiem.ftu.edu.vn/index.php/jiem/article/view/129 |