En marknad för klass
This article studies the rise of market research and opinion surveys in Sweden from the 1930s and onward. By focusing on promotion of empirical knowledge by actors between the academic and the commercial world, such as Gerhard Törnqvist, I show how new knowledge practices of classifying consumers i...
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Format: | Article |
Language: | Danish |
Published: |
Lärdomshistoriska samfundet
2022-06-01
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Series: | Lychnos |
Subjects: | |
Online Access: | https://tidskriftenlychnos.se/article/view/22471 |