What Influences Customer Flows in Shopping Malls: Perspective from Indoor Positioning Data
Offline stores are seriously challenged by online shops. To attract more customers to compete with online shops, the patterns of customer flows and their influence factors are important knowledge. To address this issue, we collected indoor positioning data of 534,641 and 59,160 customers in two shop...
| Main Authors: | , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2020-10-01
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| Series: | ISPRS International Journal of Geo-Information |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2220-9964/9/11/629 |