The role of Instagram influencers as a source of fashion information
Social media has become a powerful communicating tool for the fashion industry, providing an instant, democratic, user-generated dissemination of fashion trends, particularly with the younger generations. Image-centred social media, such as Instagram are particularly well adopted for fashion communi...
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Format: | Article |
Language: | English |
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Union of Textile Engineers and Technicians of Serbia, Belgrade
2020-01-01
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Series: | Tekstilna industrija |
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Online Access: | https://scindeks-clanci.ceon.rs/data/pdf/0040-2389/2020/0040-23892004058T.pdf |