The attitude of Czech companies towards design – comparative study of 2012 and 2014

The aim of the article. The aim of this paper is to comprehensively review of the sources of design management and links between design and business prosperity. The study shows current situation in Czech business in the years 2012 and 2014. Furthermore, this paper also attempts to analyse (comparati...

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Bibliographic Details
Main Author: J. Kramoliš
Format: Article
Language:English
Published: Sumy State University 2016-06-01
Series:Marketing i Menedžment Innovacij
Subjects:
Online Access:http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2016_2_11_21.pdf