THE ATTITUDES AND EXPERIENCES OF THE INTERNET AND SOCIAL MEDIA USERS IN SERBIA
The Internet and its platforms and services became very important tool for marketers in creating online advertising campaigns and for establishing and deepening relationship with their customers. Online marketing and creating opened, direct and transparent relationship with every individual cu...
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Format: | Article |
Language: | English |
Published: |
Faculty of Applied Management, Economics and Finance – MEF, Belgrade, University Business Academy in Novi Sad
2019-07-01
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Series: | Journal of Process Management and New Technologies |
Subjects: | |
Online Access: | http://www.japmnt.com/images/volume7/issue-3/6.%20THE%20ATTITUDES%20AND%20EXPERIENCES%20OF%20THE%20INTERNET%20AND%20SOCIAL%20MEDIA%20USERS%20IN%20SERBIA.pdf |