THE ATTITUDES AND EXPERIENCES OF THE INTERNET AND SOCIAL MEDIA USERS IN SERBIA

THE ATTITUDES AND EXPERIENCES OF THE INTERNET AND SOCIAL MEDIA USERS IN SERBIA

The Internet and its platforms and services became very important tool for marketers in creating online advertising campaigns and for establishing and deepening relationship with their customers. Online marketing and creating opened, direct and transparent relationship with every individual cu...

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Bibliographic Details
Main Author: Slađana Đurić
Format: Article
Language:English
Published: Faculty of Applied Management, Economics and Finance – MEF, Belgrade, University Business Academy in Novi Sad 2019-07-01
Series:Journal of Process Management and New Technologies
Subjects:
social networks
the Internet
the Internet users
social media
research
questionnaire
participants
Online Access:http://www.japmnt.com/images/volume7/issue-3/6.%20THE%20ATTITUDES%20AND%20EXPERIENCES%20OF%20THE%20INTERNET%20AND%20SOCIAL%20MEDIA%20USERS%20IN%20SERBIA.pdf

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