Designing a Blue Ocean Strategy in the field of consulting engineers services, involved in national projects of dam construction

The blue Ocean Strategy aims to create business in the fields which didn’t exist before. This research has been developed with the aim of designing a blue ocean strategy as a modern solution. The current study is a functional one situated in the Descriptive Survey group, considering the nature of th...

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Bibliographic Details
Main Authors: Sami Setayesh, Fereshteh Amin
Format: Article
Language:fas
Published: University of Tehran 2015-03-01
Series:مدیریت دولتی
Subjects:
Online Access:https://jipa.ut.ac.ir/article_52859_2d68dbadd3d688caf10a7251735ecb05.pdf