STUDENT LEARNING MOTIVATIONS IN THE FIELD OF MANAGEMENT WITH (AND WITHOUT) GAMIFICATION
This study applied the Academic Motivation Scale (AMS) by Vallerand et al. (1992), adapted for the Accounting and Marketing Academic Motivation Scale (AMAMS) in order to analyse who is the motivation level of Portuguese undergraduate students who were attending the Curricular Units (CUs) of Accounti...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Academia Europea de Dirección y Economía de la Empresa
2020-04-01
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Series: | Journal of Management and Business Education |
Subjects: | |
Online Access: | https://doi.org/10.35564/jmbe.2020.0005 |