Changing content plan structure of companies operating in Russia and represented on VK
The article identifies six main types of content: communication, entertainment, situational, news, sales, and reputation. The study analyzes changes in content plan structure of companies providing various categories of consumer goods in 2022. The reviewed companies operate in Russia, have official...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | Russian |
| Published: |
State University of Management
2023-10-01
|
| Series: | Цифровая социология |
| Subjects: | |
| Online Access: | https://digitalsociology.guu.ru/jour/article/view/268 |