The Influence of Marketing Mix on Tourist Satisfaction in Sade Tourism Village, Central Lombok, West Nusa Tenggara

The tourism development in Pulau Lombok has experienced rapid growth, but it still faces challenges such as a lack of human resources, substandard service quality, and inadequate supporting facilities. The objective of this study is to examine the impact of the Marketing Mix on tourist satisfaction...

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Bibliographic Details
Main Authors: Bagas Anggara, I Nyoman Sudiarta, Ni Ketut Arismayanti
Format: Article
Language:English
Published: CV. AFDIFAL MAJU BERKAH 2023-10-01
Series:International Journal of Humanities Education and Social Sciences
Subjects:
Online Access:http://ijhess.com/index.php/ijhess/article/view/573