Type one girl stereotype and forms of subjectivation

Considering the French Discourse Analysis approach as a theoretical reference, it is our aim to elicit, in this study, the stereotype concept under the gesture interpretation analysis perspective, performed in Always pads’ advertising video from P&G to girls: #LikeAGirl. The main idea is to reve...

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Bibliographic Details
Main Author: Patricia Luiza Trindade
Format: Article
Language:English
Published: Universidade Federal do Ceará 2016-12-01
Series:Entrepalavras: Revista de Linguística do Departamento de Letras Vernáculas da Universidade Federal do Ceará
Subjects:
Online Access:http://www.entrepalavras.ufc.br/revista/index.php/Revista/article/view/733