The Effect of Social Media to the Brand Awareness of a Product of a Company

Social  media  is an online media, where the users can easily participate, share, and create any content such as banner,  posters, videos and advertisement.  Many companies  use these  social  media as  a tool to promote their products  and make  customers aware  with their brand. On the other hand,...

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Bibliographic Details
Main Authors: Hansel Bagus Tritama, Riswan Efendi Tarigan
Format: Article
Language:English
Published: Bina Nusantara University 2016-05-01
Series:CommIT Journal
Subjects:
Online Access:https://journal.binus.ac.id/index.php/commit/article/view/1667