Identifying Electronic Nicotine Delivery System Brands and Flavors on Instagram: Natural Language Processing Analysis
BackgroundElectronic nicotine delivery system (ENDS) brands, such as JUUL, used social media as a key component of their marketing strategy, which led to massive sales growth from 2015 to 2018. During this time, ENDS use rapidly increased among youths and young adults, with f...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
JMIR Publications
2022-01-01
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| Series: | Journal of Medical Internet Research |
| Online Access: | https://www.jmir.org/2022/1/e30257 |