Contemporary Publics, Twitter and the Story of PR: Exploring Corporate Interventions to Promote “Clean Coal” in Australia
Peabody Energy’s Advanced Energy for Life (AEFL) comprehensive global public relations (PR) campaign promoted the idea of clean coal. It is part of a series of efforts deployed by the coal industry since the 1980s to influence the public’s willingness to accept or tolerate its processes and products...
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| Format: | Article |
| Language: | English |
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University of Florida, College of Journalism and Communications
2017-04-01
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| Series: | Journal of Public Interest Communications |
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| Online Access: | http://journals.fcla.edu/jpic/article/view/93316 |