THE DIMENSION OF EMPLOYER BRANDING: ATTRACTING TALENTED EMPLOYEES TO LEVERAGE ORGANIZATIONAL COMPETITIVENESS
The challenge to meet the fulfillmentofthe workforce needs in Indonesia in the near future makes organizations immediately improve and use employer branding as an instrument of organizational competitiveness in “the war of talent”. This research invites us to explore the dimensions of employer brand...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Brawijaya
2019-03-01
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| Series: | Jurnal Aplikasi Manajemen |
| Subjects: | |
| Online Access: | https://jurnaljam.ub.ac.id/index.php/jam/article/view/1396 |