Moral Framing and Charitable Donation: Integrating Exploratory Social Media Analyses and Confirmatory Experimentation

Moral Framing and Charitable Donation: Integrating Exploratory Social Media Analyses and Confirmatory Experimentation

Do appeals to moral values promote charitable donation during natural disasters? Using Distributed Dictionary Representation, we analyze tweets posted during Hurricane Sandy to explore associations between moral values and charitable donation sentiment. We then derive hypotheses from the observed as...

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Bibliographic Details
Main Authors: Joe Hoover, Kate Johnson, Reihane Boghrati, Jesse Graham, Morteza Dehghani
Format: Article
Language:English
Published: University of California Press 2018-04-01
Series:Collabra: Psychology
Subjects:
Moral Psychology
Charitable Donation
Natural Language Processing
Social Media
Online Access:https://www.collabra.org/articles/129

Internet

https://www.collabra.org/articles/129

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