PENGARUH ELECTRONIC WORD OF MOUTH TERHADAP KEPUTUSAN BERKUNJUNG WISATAWAN NUSANTARA KE BALI ZOO PADA ERA NEW NORMAL

Electronic Word Of Mouth (EWOM) is a positive or negative statement that is formed from the opinions of consumers, both prospective and former consumers of a product that can be accessed by a wide audience in cyberspace. The number of tourists visiting Bali Zoo cannot be separated from promotions ca...

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Bibliographic Details
Main Authors: Angita Dita Sari, Ni Made Sofia Wijaya, I Made Kusuma Negara
Format: Article
Language:Indonesian
Published: Universitas Udayana 2023-01-01
Series:Jurnal IPTA
Online Access:https://ojs.unud.ac.id/index.php/pariwisata/article/view/85085