Effective Factors in Selecting Purchasing Channels for Cosmetic Products in Iran
This paper provides an in-depth analysis of the key effective factors in selecting purchasing channels for cosmetic products. The purpose of this research is to investigate customer perceptions of cosmetics shopping. By synthesizing insights from prior research, this research develops a conceptual m...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Niccolò Cusano University-Rome
2023-11-01
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| Series: | Symphonya |
| Subjects: | |
| Online Access: | https://symphonya.unicusano.it/article/view/13695 |