Analisa Efektifitas Iklan Televisi Partai Perindo Model Epic (Iklan Dengan Aktor Utama Ketua Umum Partai Perindo)

The aim of this research is for knowing the effectiveness of partai Perindo advertisement by using television media on MNC Group (RCTI, MNCTV, INews and Global TV),with Hary Tanoesoedibyo as an actor and the analyze used EPIC (Empathy, persuasion, impact and communication) model and this research is...

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Main Authors: Nur Siti Khumairoh, Nur Aida
פורמט: Article
שפה:English
יצא לאור: Universitas Trunojoyo Madura 2018-10-01
סדרה:Jurnal Pamator
נושאים:
גישה מקוונת:https://journal.trunojoyo.ac.id/pamator/article/view/4753