Click-Through Rate Prediction Model Based on Neural Architecture Search

Click-through rate(CTR) prediction is an important task in the recommendation system.Its goal is to predict the pro-bability of a user clicking on an advertisement or item.Feature embedding and feature interacting are critical for prediction performance.Therefore,the ideas of many click-through rate...

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Bibliographic Details
Main Author: SHUAI Jian-bo, WANG Jin-ce, HUANG Fei-hu, PENG Jian
Format: Article
Language:zho
Published: Editorial office of Computer Science 2022-07-01
Series:Jisuanji kexue
Subjects:
Online Access:https://www.jsjkx.com/fileup/1002-137X/PDF/1002-137X-2022-49-7-10.pdf