The impact of the number of visits and the level of satisfaction on the intention to recommend a tourist destination. The example of Gdańsk
The article focuses on examining the intention to recommend Gdańsk as a tourist destination to family and friends. The study was based on the results of a survey (Bęben et al., 2018) conducted among 2,508 respondents visiting Gdańsk in 2017. The method of cluster analysis was applied, thanks to whic...
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Format: | Article |
Language: | English |
Published: |
University of Gdansk
2021-03-01
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Series: | Journal of Geography, Politics and Society |
Subjects: | |
Online Access: | https://czasopisma.bg.ug.edu.pl/index.php/JGPS/article/view/5614/4926 |