Family takāful purchase intentions in Bangladesh: the mediating role of attitude and saving motives and the moderating role of religiosity
Purpose – The purpose of this study is to predict family takāful purchase intentions (FTPIs) using an extended theory of planned behavior (TPB) with relevant mediating and moderating factors. Design/methodology/approach – This study is based on a survey of 384 Muslim employees who work in both gover...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Emerald Publishing
2023-12-01
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| Series: | Islamic Economic Studies |
| Subjects: | |
| Online Access: | https://www.emerald.com/insight/content/doi/10.1108/IES-03-2023-0012/full/pdf |