Followers of Harvard Study
A diversification of research approaches became apparent in the field of product development management in the 1990s, ased on a monumental study by Clark and Fujimoto (1991) (the so-called “Harvard Study”). The following five new research approaches then came into play. The “product-industry based a...
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| Format: | Article |
| Language: | English |
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Global Business Research Center
2013-02-01
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| Series: | Annals of Business Administrative Science |
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| Online Access: | https://www.jstage.jst.go.jp/article/abas/12/1/12_31/_pdf/-char/en |