The effect of destination attractiveness on destination attachment and its impact on tourist sustainable behavior
Purpose – In gaining competitive advantage in the tourism context, Bandung City needs a good marketing strategy. This study aims to determine the influence of destination attractiveness on destination attachment and its impact on tourist sustainable behavior in Bandung, West Java. Design/methodol...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitas Islam Indonesia
2022-07-01
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| Series: | Jurnal Siasat Bisnis |
| Subjects: | |
| Online Access: | https://journal.uii.ac.id/JSB/article/view/22387 |