Research on the Influence of ODM Mode on Consumer Decision
As an emerging new consumption model, the ODM e-commerce model accurately locates consumers and uses consumers' shopping needs as the marketing strategy of the e-commerce platform. This is a huge impact on traditional physical sales and existing e-commerce models. In order to explore the relati...
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Format: | Article |
Language: | English |
Published: |
EDP Sciences
2021-01-01
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Series: | SHS Web of Conferences |
Online Access: | https://www.shs-conferences.org/articles/shsconf/pdf/2021/07/shsconf_iafsm2020_04009.pdf |