Perencanaan Portofolio Aplikasi Pada Contact Center Telkom Area Surabaya Menggunakan Pendekatan Blue Ocean Strategy (BOS) dan Balanced Scorecard (BSC)

The tight competition in the contact center business is currently a strong reason for implementing the right business strategy to survive and win the competition. Blue Ocean Strategy (BOS) is the right business strategy to use in the face of competition. BOS can find new space in business that can i...

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Bibliographic Details
Main Author: Sidharta Sidharta
Format: Article
Language:Indonesian
Published: APMAI Press 2019-04-01
Series:J-MKLI (Jurnal Manajemen dan Kearifan Lokal Indonesia)
Subjects:
Online Access:https://journal.apmai.org/v2/index.php/jmkli/article/view/36/37