Perencanaan Portofolio Aplikasi Pada Contact Center Telkom Area Surabaya Menggunakan Pendekatan Blue Ocean Strategy (BOS) dan Balanced Scorecard (BSC)
The tight competition in the contact center business is currently a strong reason for implementing the right business strategy to survive and win the competition. Blue Ocean Strategy (BOS) is the right business strategy to use in the face of competition. BOS can find new space in business that can i...
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| Format: | Article |
| Language: | Indonesian |
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APMAI Press
2019-04-01
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| Series: | J-MKLI (Jurnal Manajemen dan Kearifan Lokal Indonesia) |
| Subjects: | |
| Online Access: | https://journal.apmai.org/v2/index.php/jmkli/article/view/36/37 |
| _version_ | 1818902881457143808 |
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| author | Sidharta Sidharta |
| author_facet | Sidharta Sidharta |
| author_sort | Sidharta Sidharta |
| collection | DOAJ |
| description | The tight competition in the contact center business is currently a strong reason for implementing the right business strategy to survive and win the competition. Blue Ocean Strategy (BOS) is the right business strategy to use in the face of competition. BOS can find new space in business that can improve business efficiency and performance processes. BOS will be integrated into the Balanced Scorecard (BSC) that will answer every challenge in a dynamic, innovative and measurable contact center business. The components in the contact center business will be mapped on the BOS curve then integrated into four perspectives in the BSC to obtain business needs which will then produce an application portfolio. |
| first_indexed | 2024-12-19T20:42:42Z |
| format | Article |
| id | doaj.art-ae998d5973f44aa593ae841d077373cb |
| institution | Directory Open Access Journal |
| issn | 2579-5791 2550-0856 |
| language | Indonesian |
| last_indexed | 2024-12-19T20:42:42Z |
| publishDate | 2019-04-01 |
| publisher | APMAI Press |
| record_format | Article |
| series | J-MKLI (Jurnal Manajemen dan Kearifan Lokal Indonesia) |
| spelling | doaj.art-ae998d5973f44aa593ae841d077373cb2022-12-21T20:06:22ZindAPMAI PressJ-MKLI (Jurnal Manajemen dan Kearifan Lokal Indonesia)2579-57912550-08562019-04-0131425610.26805/jmkli.v3i1.36Perencanaan Portofolio Aplikasi Pada Contact Center Telkom Area Surabaya Menggunakan Pendekatan Blue Ocean Strategy (BOS) dan Balanced Scorecard (BSC)Sidharta Sidharta0Institut Teknologi Kreatif Bina Nusantara, Malang - IndonesiaThe tight competition in the contact center business is currently a strong reason for implementing the right business strategy to survive and win the competition. Blue Ocean Strategy (BOS) is the right business strategy to use in the face of competition. BOS can find new space in business that can improve business efficiency and performance processes. BOS will be integrated into the Balanced Scorecard (BSC) that will answer every challenge in a dynamic, innovative and measurable contact center business. The components in the contact center business will be mapped on the BOS curve then integrated into four perspectives in the BSC to obtain business needs which will then produce an application portfolio.https://journal.apmai.org/v2/index.php/jmkli/article/view/36/37Balanced scorecardblue ocean strategycontact centerperencanaan strategy sistem informasi |
| spellingShingle | Sidharta Sidharta Perencanaan Portofolio Aplikasi Pada Contact Center Telkom Area Surabaya Menggunakan Pendekatan Blue Ocean Strategy (BOS) dan Balanced Scorecard (BSC) J-MKLI (Jurnal Manajemen dan Kearifan Lokal Indonesia) Balanced scorecard blue ocean strategy contact center perencanaan strategy sistem informasi |
| title | Perencanaan Portofolio Aplikasi Pada Contact Center Telkom Area Surabaya Menggunakan Pendekatan Blue Ocean Strategy (BOS) dan Balanced Scorecard (BSC) |
| title_full | Perencanaan Portofolio Aplikasi Pada Contact Center Telkom Area Surabaya Menggunakan Pendekatan Blue Ocean Strategy (BOS) dan Balanced Scorecard (BSC) |
| title_fullStr | Perencanaan Portofolio Aplikasi Pada Contact Center Telkom Area Surabaya Menggunakan Pendekatan Blue Ocean Strategy (BOS) dan Balanced Scorecard (BSC) |
| title_full_unstemmed | Perencanaan Portofolio Aplikasi Pada Contact Center Telkom Area Surabaya Menggunakan Pendekatan Blue Ocean Strategy (BOS) dan Balanced Scorecard (BSC) |
| title_short | Perencanaan Portofolio Aplikasi Pada Contact Center Telkom Area Surabaya Menggunakan Pendekatan Blue Ocean Strategy (BOS) dan Balanced Scorecard (BSC) |
| title_sort | perencanaan portofolio aplikasi pada contact center telkom area surabaya menggunakan pendekatan blue ocean strategy bos dan balanced scorecard bsc |
| topic | Balanced scorecard blue ocean strategy contact center perencanaan strategy sistem informasi |
| url | https://journal.apmai.org/v2/index.php/jmkli/article/view/36/37 |
| work_keys_str_mv | AT sidhartasidharta perencanaanportofolioaplikasipadacontactcentertelkomareasurabayamenggunakanpendekatanblueoceanstrategybosdanbalancedscorecardbsc |