VISUAL ASSESSMENT ON PRODUCT LABEL DESIGN CRITERIA THROUGH EYE TRACKING
Product label is a printed product information displayed on the product packaging. The product label designs are the combination of text and image elements. The process of designing a product label is complicated as there are various types of text and images involved. Product label designs that are...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
UKM Press
2017-06-01
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Series: | Asia-Pacific Journal of Information Technology and Multimedia |
Subjects: | |
Online Access: | https://www.ukm.my/apjitm/view.php?id=56 |