Usage of Neologisms Formed by Derivation in Online Advertising
<p>The article provides a brief overview of the principles of formation and usage of neologisms formed by derivation in English advertising materials. A description of existing methods and characteristics of derivative word formation in English is given, and examples of modern neolo...
| Main Authors: | , |
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| Format: | Article |
| Language: | Russian |
| Published: |
Moscow State University of Psychology and Education
2023-09-01
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| Series: | Язык и текст |
| Online Access: | https://psyjournals.ru/en/journals/langt/archive/2023_n3/Litvinov_Starovoytov |