Application the ZMET method to explore meme cultural design elements
With the prevalence of contemporary social media, online memes have become one of the popular cultural and communication media. This study uses metaphor extraction techniques to explore the design elements of “memes” to attract public use or viewing. Through the ZMRT interview method, Construct is i...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
EDP Sciences
2023-01-01
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Series: | E3S Web of Conferences |
Online Access: | https://www.e3s-conferences.org/articles/e3sconf/pdf/2023/89/e3sconf_ipfa2023_05007.pdf |