Social Marketing Projects: A Novel Approach to Encourage Increasing Knowledge Around Obesity While Promoting Advocacy

Abstract Introduction Educational strategies in regard to obesity should include initiatives that promote advocacy for social change, as well as sensitivity to individuals. Yet advocacy, like empathy, is a difficult concept to assess formally. Methods This resource describes how to establish a proje...

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Bibliographic Details
Main Authors: Heather Lochnan, Brendan Irish
Format: Article
Language:English
Published: Association of American Medical Colleges 2014-02-01
Series:MedEdPORTAL
Subjects:
Online Access:http://www.mededportal.org/doi/10.15766/mep_2374-8265.9713