Holistic Marketing 3.0: Menuju Organisasi Spiritual

Holistic Marketing is become new mantra for marketer in this 21 century. The concept builds on 4 pillars which are integrated marketing, internal marketing, performance marketing and relationship marketing. The point of that concept is about the important things is to make relationship to everybody...

Full description

Bibliographic Details
Main Author: Gancar Candra Premananto
Format: Article
Language:English
Published: Muhammadiyah University Press 2015-12-01
Series:Benefit Jurnal Manajemen dan Bisnis
Subjects:
Online Access:http://journals.ums.ac.id/index.php/benefit/article/view/1398