The Design of E-Commerce System in the Shrimp Paste Industry using the Method of Structured Analysis and Design Technique (SADT) to Increase Marketing
The E-Commerce system in the shrimp paste industry is designed to increase the marketing and branding of Payangan shrimp paste. The shrimp paste produced by KUB (Kelompok Usaha Bersama—Business Group) and Poklahsar (Kelompok Pengolah Pemasaran—Marketing Processing Group) consisting of a number of jo...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2018-01-01
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| Series: | MATEC Web of Conferences |
| Subjects: | |
| Online Access: | https://doi.org/10.1051/matecconf/201816401049 |
| _version_ | 1818915585791098880 |
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| author | Nurdiansyah Yanuar Wijayanto Feri Firdaus |
| author_facet | Nurdiansyah Yanuar Wijayanto Feri Firdaus |
| author_sort | Nurdiansyah Yanuar |
| collection | DOAJ |
| description | The E-Commerce system in the shrimp paste industry is designed to increase the marketing and branding of Payangan shrimp paste. The shrimp paste produced by KUB (Kelompok Usaha Bersama—Business Group) and Poklahsar (Kelompok Pengolah Pemasaran—Marketing Processing Group) consisting of a number of joint household industries is yet to meet the sales number set. Shrimp paste has several variants, such as the processed one, the raw one and one in the form of powder which constitute the result of the development of maritime research group of Universitas Jember. The target market of the product is both national and international, especially for the powder shrimp paste which is the recent innovation of the maritime research group. It is considered to be a possibility to increase the sales figures and to decrease the marketing costs by optimizing the use of the internet. In order to do so, a system should be design using Structured Analysis and Design Technique (SADT) to build an e-commerce application. It is expected that the E-Commerce application can increase the sales of the shrimp paste and reach a wider number of consumers. |
| first_indexed | 2024-12-20T00:04:37Z |
| format | Article |
| id | doaj.art-af05da6ef9c548cca6b034dfa5d109d3 |
| institution | Directory Open Access Journal |
| issn | 2261-236X |
| language | English |
| last_indexed | 2024-12-20T00:04:37Z |
| publishDate | 2018-01-01 |
| publisher | EDP Sciences |
| record_format | Article |
| series | MATEC Web of Conferences |
| spelling | doaj.art-af05da6ef9c548cca6b034dfa5d109d32022-12-21T20:00:42ZengEDP SciencesMATEC Web of Conferences2261-236X2018-01-011640104910.1051/matecconf/201816401049matecconf_icesti2018_01049The Design of E-Commerce System in the Shrimp Paste Industry using the Method of Structured Analysis and Design Technique (SADT) to Increase MarketingNurdiansyah YanuarWijayanto FeriFirdausThe E-Commerce system in the shrimp paste industry is designed to increase the marketing and branding of Payangan shrimp paste. The shrimp paste produced by KUB (Kelompok Usaha Bersama—Business Group) and Poklahsar (Kelompok Pengolah Pemasaran—Marketing Processing Group) consisting of a number of joint household industries is yet to meet the sales number set. Shrimp paste has several variants, such as the processed one, the raw one and one in the form of powder which constitute the result of the development of maritime research group of Universitas Jember. The target market of the product is both national and international, especially for the powder shrimp paste which is the recent innovation of the maritime research group. It is considered to be a possibility to increase the sales figures and to decrease the marketing costs by optimizing the use of the internet. In order to do so, a system should be design using Structured Analysis and Design Technique (SADT) to build an e-commerce application. It is expected that the E-Commerce application can increase the sales of the shrimp paste and reach a wider number of consumers.https://doi.org/10.1051/matecconf/201816401049E-commerceIntegration definition language 0 (IDEF-0)Payangan Shrimp PasteStructured analysis and design technique (SADT) |
| spellingShingle | Nurdiansyah Yanuar Wijayanto Feri Firdaus The Design of E-Commerce System in the Shrimp Paste Industry using the Method of Structured Analysis and Design Technique (SADT) to Increase Marketing MATEC Web of Conferences E-commerce Integration definition language 0 (IDEF-0) Payangan Shrimp Paste Structured analysis and design technique (SADT) |
| title | The Design of E-Commerce System in the Shrimp Paste Industry using the Method of Structured Analysis and Design Technique (SADT) to Increase Marketing |
| title_full | The Design of E-Commerce System in the Shrimp Paste Industry using the Method of Structured Analysis and Design Technique (SADT) to Increase Marketing |
| title_fullStr | The Design of E-Commerce System in the Shrimp Paste Industry using the Method of Structured Analysis and Design Technique (SADT) to Increase Marketing |
| title_full_unstemmed | The Design of E-Commerce System in the Shrimp Paste Industry using the Method of Structured Analysis and Design Technique (SADT) to Increase Marketing |
| title_short | The Design of E-Commerce System in the Shrimp Paste Industry using the Method of Structured Analysis and Design Technique (SADT) to Increase Marketing |
| title_sort | design of e commerce system in the shrimp paste industry using the method of structured analysis and design technique sadt to increase marketing |
| topic | E-commerce Integration definition language 0 (IDEF-0) Payangan Shrimp Paste Structured analysis and design technique (SADT) |
| url | https://doi.org/10.1051/matecconf/201816401049 |
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