Incentive travellers’ proclivity to revisit an incentive destination.
Incentive travel is a renowned motivator in talent management, and a gigantic victor for many tourism destinations. Destination marketing endeavours to leave a tourist with a positive and lasting impression, together with memorable experiences. Hoping that this will result in a return visit, recogni...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
AfricaJournals
2016-07-01
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| Series: | African Journal of Hospitality, Tourism and Leisure |
| Subjects: | |
| Online Access: | http://www.ajhtl.com/uploads/7/1/6/3/7163688/article_12_vol_5__3__final.pdf |