Willingness to Pay for Pesticides' Environmental Features and Social Desirability Bias: The Case of Apple and Pear Growers

We conducted a discrete-choice experiment using direct and indirect valuation to determine the value apple and pear growers place on environmental features when choosing pesticides to control for first-generation codling moth. Apple growersÕ willingness-to-pay (WTP) to decrease the probability of pe...

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Bibliographic Details
Main Authors: R. Karina Gallardo, Qianqian Wang
Format: Article
Language:English
Published: Western Agricultural Economics Association 2013-04-01
Series:Journal of Agricultural and Resource Economics
Subjects:
Online Access:https://ageconsearch.umn.edu/record/148250