Understanding the Consumer Dynamics of AI in North Macedonian E-Business
This study investigates the dynamics of Artificial Intelligence (AI) in e-business, particularly from the perspective of consumers in North Macedonia. The research aims to identify and evaluate the benefits and challenges of AI integration in e-business, explore the ethical concerns related to AI de...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Sciendo
2023-12-01
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Series: | Economics and Culture |
Subjects: | |
Online Access: | https://doi.org/10.2478/jec-2023-0016 |