Implementasi Entrepreneurial Marketing dalam Mempertahankan Usaha Mikro, Kecil, dan Menengah pada Usaha Bakulanvia di Masa Pandemi
The Creative Economy Agency noted that in 2020 around 60% of MSMEs in the culinary sector in Indonesia were affected by the Covid-19 pandemic which made the wheels of the business economy temporarily stop. On the other hand, some MSMEs can still survive and rise ready to live the new normal even tho...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Universitas Proklamasi 45 Yogyakarta
2023-12-01
|
| Series: | Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship |
| Subjects: | |
| Online Access: | https://ejournal.up45.ac.id/index.php/maksipreneur/article/view/1120 |