Cooperation or Coopetition Strategy: What is the Best Strategy Face to Competition' Intensity and Strategic Capabilities?
This study aims to decide on the question of the supremacy of coopetition' strategies compared to pure cooperation' strategies according to two explanatory factors both internally and externally. Through a sample of Tunisian industrial firms, the study confirms the simultaneous effect of...
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| Format: | Article |
| Language: | English |
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EconJournals
2019-09-01
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| Series: | International Review of Management and Marketing |
| Online Access: | https://econjournals.com/index.php/irmm/article/view/8408 |