Self-Built or Third-Party Blockchain Traceability Strategy in a Dual-Channel Supply Chain Considering Consumers’ Traceability Awareness

Blockchain is widely used in the manufacturing industry. This paper establishes a dual-channel supply chain composed of a manufacturer and an e-retailer. A monopoly manufacturer conducts indirect online selling through retailers as well as direct offline selling. The manufacturer chooses to adopt a...

Full description

Bibliographic Details
Main Authors: Yuling Sun, Xiaomei Song, Xiang Fang, Jian Guo
Format: Article
Language:English
Published: MDPI AG 2023-10-01
Series:Mathematics
Subjects:
Online Access:https://www.mdpi.com/2227-7390/11/20/4312