The use of hypertextuality, multimedia, interactivity and updating on the websites of Spanish political parties

This work presents the results of a research aiming to analyze the presence of the four cardinal points of the cyberspace (hypertextuality, multimedia, interactivity and updating) in the Spanish political parties’ websites. These parameters determine the effectiveness of the communication in a web s...

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Bibliographic Details
Main Authors: Daniel-Francisco García-Rosales, Natalia Abuín-Vences
Format: Article
Language:English
Published: Universidad de Navarra 2019-03-01
Series:Communication & Society (Formerly Comunicación y Sociedad)
Subjects:
Online Access:https://www.unav.edu/publicaciones/revistas/index.php/communication-and-society/article/view/37837