BEYOND ALTRUISTIC PHILOSOPHY: A STUDY ON THE DETERMINANTS OF ORGANIC FOOD CONSUMER INVOLVEMENT
The awareness of ecological preservation and the search for healthy food were widespread ideas in the 1970s. In the late 1980s, new parameters were added to that ideological motivation. This article aimed to understand the involvement of organic product consumers. The literature review developed in...
Main Authors: | , , , , |
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Format: | Article |
Language: | English |
Published: |
Universidade Federal do Ceará
2018-12-01
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Series: | Contextus |
Subjects: | |
Online Access: | http://www.periodicos.ufc.br/contextus/article/view/33936 |