BEYOND ALTRUISTIC PHILOSOPHY: A STUDY ON THE DETERMINANTS OF ORGANIC FOOD CONSUMER INVOLVEMENT
The awareness of ecological preservation and the search for healthy food were widespread ideas in the 1970s. In the late 1980s, new parameters were added to that ideological motivation. This article aimed to understand the involvement of organic product consumers. The literature review developed in...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
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Universidade Federal do Ceará
2018-12-01
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| Series: | Contextus |
| Subjects: | |
| Online Access: | http://www.periodicos.ufc.br/contextus/article/view/33936 |
| _version_ | 1818451203486384128 |
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| author | José Eduardo de Melo Barros Romilson Marques Cabral Brigitte Renata Bezerra de Oliveira Francisco Vicente Sales Melo Tarcísio Regis de Souza Bastos |
| author_facet | José Eduardo de Melo Barros Romilson Marques Cabral Brigitte Renata Bezerra de Oliveira Francisco Vicente Sales Melo Tarcísio Regis de Souza Bastos |
| author_sort | José Eduardo de Melo Barros |
| collection | DOAJ |
| description | The awareness of ecological preservation and the search for healthy food were widespread ideas in the 1970s. In the late 1980s, new parameters were added to that ideological motivation. This article aimed to understand the involvement of organic product consumers. The literature review developed in this work approaches the involvement construct, its multidimensionality and its measurement, as well as the determinants of high involvement with organic food. The data were collected through an online survey, whose sample consisted of 412 valid respondents. Descriptive and inferential statistics techniques, mainly factorial analysis and logistic regression, were used. In general, it is possible to affirm that the hypotheses were partially confirmed. It is concluded that involvement with organic products occurs in a multifaceted way and the determinants that distinguish highly involved individuals may be associated with selfish circumstances and specific buying situations, such as greater regularity and willingness to pay higher prices. |
| first_indexed | 2024-12-14T21:03:28Z |
| format | Article |
| id | doaj.art-b16bf9de5b6d40c79592b160eef30630 |
| institution | Directory Open Access Journal |
| issn | 1678-2089 2178-9258 |
| language | English |
| last_indexed | 2024-12-14T21:03:28Z |
| publishDate | 2018-12-01 |
| publisher | Universidade Federal do Ceará |
| record_format | Article |
| series | Contextus |
| spelling | doaj.art-b16bf9de5b6d40c79592b160eef306302022-12-21T22:47:31ZengUniversidade Federal do CearáContextus1678-20892178-92582018-12-0116318120710.19094/contextus.v16i3.3393637290BEYOND ALTRUISTIC PHILOSOPHY: A STUDY ON THE DETERMINANTS OF ORGANIC FOOD CONSUMER INVOLVEMENTJosé Eduardo de Melo Barros0Romilson Marques Cabral1Brigitte Renata Bezerra de Oliveira2Francisco Vicente Sales Melo3Tarcísio Regis de Souza Bastos4Universidade Federal Rural de PernambucoUniversidade Federal Rural de PernambucoUniversidade Federal Rural de PernambucoUniversidade Federal de PernambucoUniversidade Federal de PernambucoThe awareness of ecological preservation and the search for healthy food were widespread ideas in the 1970s. In the late 1980s, new parameters were added to that ideological motivation. This article aimed to understand the involvement of organic product consumers. The literature review developed in this work approaches the involvement construct, its multidimensionality and its measurement, as well as the determinants of high involvement with organic food. The data were collected through an online survey, whose sample consisted of 412 valid respondents. Descriptive and inferential statistics techniques, mainly factorial analysis and logistic regression, were used. In general, it is possible to affirm that the hypotheses were partially confirmed. It is concluded that involvement with organic products occurs in a multifaceted way and the determinants that distinguish highly involved individuals may be associated with selfish circumstances and specific buying situations, such as greater regularity and willingness to pay higher prices.http://www.periodicos.ufc.br/contextus/article/view/33936Consumo de OrgânicosMotivação de consumoEnvolvimento. |
| spellingShingle | José Eduardo de Melo Barros Romilson Marques Cabral Brigitte Renata Bezerra de Oliveira Francisco Vicente Sales Melo Tarcísio Regis de Souza Bastos BEYOND ALTRUISTIC PHILOSOPHY: A STUDY ON THE DETERMINANTS OF ORGANIC FOOD CONSUMER INVOLVEMENT Contextus Consumo de Orgânicos Motivação de consumo Envolvimento. |
| title | BEYOND ALTRUISTIC PHILOSOPHY: A STUDY ON THE DETERMINANTS OF ORGANIC FOOD CONSUMER INVOLVEMENT |
| title_full | BEYOND ALTRUISTIC PHILOSOPHY: A STUDY ON THE DETERMINANTS OF ORGANIC FOOD CONSUMER INVOLVEMENT |
| title_fullStr | BEYOND ALTRUISTIC PHILOSOPHY: A STUDY ON THE DETERMINANTS OF ORGANIC FOOD CONSUMER INVOLVEMENT |
| title_full_unstemmed | BEYOND ALTRUISTIC PHILOSOPHY: A STUDY ON THE DETERMINANTS OF ORGANIC FOOD CONSUMER INVOLVEMENT |
| title_short | BEYOND ALTRUISTIC PHILOSOPHY: A STUDY ON THE DETERMINANTS OF ORGANIC FOOD CONSUMER INVOLVEMENT |
| title_sort | beyond altruistic philosophy a study on the determinants of organic food consumer involvement |
| topic | Consumo de Orgânicos Motivação de consumo Envolvimento. |
| url | http://www.periodicos.ufc.br/contextus/article/view/33936 |
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